I’m Hailey Lawson, a Creative Content & Media Manager based in Texas, specializing in high-impact visual content and data-driven marketing strategies. From photography and videography to FAA Part 107-certified drone media, I help brands turn creative content into measurable growth.
My creative journey began on a farm in East Texas, where photographing nature on our family land sparked a lifelong passion for visual storytelling. That foundation led me to earn a dual degree in Studio Art and Biology from Centenary College of Louisiana, while balancing NCAA volleyball, academics, and research—experiences that shaped both my creative eye and my ability to manage complex projects with structure and purpose.
Professionally, I’ve worked across publishing, marketing, and brand media, creating content for print, digital, and social platforms:
• SB Magazine (August 2019 – May 2024) — Photographer & Assistant Editor, later promoted to Digital Director, leading visual and editorial content across print, web, and social
• May Marketing Group (January 2022 – Present) — Social Media Specialist, developing content strategies to help businesses grow online
• Premier Pools & Spas (May 2024 – Present) — Media Manager for three Texas locations (Houston Northwest, Heart of Texas, Corpus Christi), overseeing photography, video, social media, and marketing initiatives to drive visibility, engagement, and lead generation
In addition to my current full-time role, I operate my own media business, focusing on both commercial and creative work. No matter the project, my goal is the same: to create meaningful visuals that elevate people and brands.
Outside of work, you’ll find me spending time with my family and my two dogs, creating and sharing nature photography and offering prints, playing video games, shopping at farmers markets, trying new restaurants, playing pickleball, and exploring new places.
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